Hopping on The Project Wonderful Bandwagon – Quick Analysis
Posted on January 25, 2008
Filed Under Blog traffic, Making Money Online, Traffic Tips
I first saw this ad widget called Project Wonderful in the Entrecard forums a little while back, and it seems to be taking off in there. Selling ad space is always a tedious thing. You have to keep track of it monthly, when the time is almost up you have to check in to see if the advertiser wants to renew or if you have to go out and search for some new advertising. Then a bunch of bloggers started using this adspace in replacement of some of their unsold 125×125 ad slots. I have only been a member of it for a few days, and the widget on my sidebar of this blog was just approved today.
However there are some stats that I have gathered about it already as well as some thoughts about it after the jump.
Selling Ads via Project Wonderful
I have my 3 Project Wonderful ad spots on the right hand side bar. It conveniently lists the current price per day to advertise on it. I just added it the other day, and theres seems to have filled up with another 20 more in queue. I’ll let try it out for a week or two with different amounts of advertising slots to see which brings in the best rate for this site.
I mentioned that I first saw this widget up in the forums for Entrecard users. They have quite a big 3 x 2 grid of 125×125 ad slots as seen here:
Each slot costs advertisers roughly $8 a day to advertise in. Yes that’s $8 a day x 6 slots, earning Entrecard a nice $17, 520 a year from this virtual real estate of theirs. That’s a good deal for those guys over at Entrecard especially for providing a great free traffic exchange program that helps get bloggers exposed to other bloggers.
My 3 slots up there after a few days is earning me $0.03-0.06 a day. Doesn’t sound like much, but it’ll add up (3-6 cents being about $1-2/month each spot). I chose to not put a minimum bid limit on the widget for now to see roughly where my rates go up to. If you wish to bid on some ad space via Project Wonderful you can do so via this link. Now I don’t get the people who have minimal traffic, and still want to charge $1 minimum/day for their site. Most advertisers won’t pay $30 a month for a no follow ad that gets less than 10k visitors a month. If you do know people like that, send them my way to put bids on my ad spot.
I’ve also started to notice quite a bit of regular Entrecard users starting to pick this up as well since many already have a nice 125 x 125 ad image ready to use. Also since the program is free to join, people can start making money, and use the money they earned via advertising to create ads for their own site. Good deal so far. I put in $5 to go bid on some 1 cent ad spots so lets see how that pans out.
Anyways the ad network is currently free so if you want, why not try out Project Wonderful.
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< !-- You can start editing here. -->7 Responses to “Hopping on The Project Wonderful Bandwagon – Quick Analysis”
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I’m a little confused about the concept of PW at first, but I’m starting to understand it. I applied to but the widget on my site yesterday, but I have yet to hear from them. I’m looking forward to having it on my sidebar. ^^
Sanjo-chan’s last blog post..[Review] Bleach: The Blade of Fate
I just joined project wonderful as well. I’ve setup a few campaigns and things seem to be going pretty well. My graphic 125×125 ad is performing better than the text ad as far as price per click and number of clicks, etc.
Matt Ellsworth’s last blog post..Facebook Ads & Applications: Critical SEM Learning Curve
Sounds interesting. And yeah, .03 cents per day is nice residual income given that it shouldn’t require much attention from you. At the very least, its a lot better (in my opinion) than those get paid to read email programs that pay you fractions of cents per email. Hopefully you’ll succeed with it.
On an irrelevant note, I digg your new site design, too. Makes me want to switch from typepad to wordpress.
David Price’s last blog post..A puzzle concerning reports of pareidolia
@ David – Thanks for stopping by again, and I think the more people get used to it, the better off the rates will get. I’m up to 7 cents now woohoo!
@ Matt – That a nice click rate. I’ve been trying to just pick up ads for 0 or pennies, but they quickly get out bid on. I’ve had a few clicks in so far though so I know it works on sites with not too much traffic.
@ Sanjo-chan – I just placed my bid on your squares =) I like the new header btw.
Why would you want to have an ad on your blog that pays you only 6c a day? I do not get this idea.
My blog does not get loads of traffic, but the traffic it gets is a quality traffic that converts well with affiliate offers I have. Isn’t it better to make 20 to 60 dollars per click instead of 6c? At times I even consider removing adsense and the only reason why I still have adsense on my blog is because I am getting >1$ clicks.
Maybe I am missing a point, but to me PW seems like a waste of time and ad space.
Nikolai
Nikolai’s last blog post..Money for Emergencies
@ Nikolai – The money you earn on PW you can spend on buying ads from other people’s sites. So in a sense its like getting free ads. I spend about 20 cents a day on PW, and I get about $.50-$1.00 from PW/day so I make a little money, and my ad goes up on about 40 sites until my daily spend limit has been reached.
My site also gets a lot of traffic from Entrecard/Stumble which don’t covert into affilate or Adsense clicks so cpm ads outperform any cpc ads here.
Thanks for sharing your results, I briefly looked into PW long ago but you have made some interesting points, and perhaps I’ll give them a try.
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